It’s not every day that a new search engine takes its place on the Internet, much less one specializing in pornography as is the case with Boodigo, a tool developed by former Google employees who plan to make it the portal to the adult entertainment industry on the Web.
Boodigo made its official debut on Sept. 15 and “has taken off like a rocket,” Colin Rowntree, one of its founders and also the owner of the Wasteland.com festishist porn site, told Efe in a telephone interview.
Rowntree and Wasteland teamed up with Los Angeles tech company 0x7a69, whose engineers spent over a year developing Boodigo’s operating system, including an algorithm that prioritizes links that are dismissed by mainstream search engines.
“Google and Bing have gradually been weeding out the industry’s adult content and that (for us) has been tremendously frustrating. If someone is looking for videos of oral sex and tries to find them via Google, what they get is an article by Wikipedia and advice from Cosmopolitan. And when they get what they’re looking for it can well be pirated material,” Rowntree said.
CEO/FOUNDER: WASTELAND INC.
As the founder and CEO of Wasteland.com, the Internet's oldest and most popular BDSM and alternative sexuality site, Colin Rowntree is a true pioneer of the online adult entertainment industry. Since launching Wasteland.com in 1994, Colin has developed a network of sites that encompasses the full breadth of adult business sectors, from content production and distribution to affiliate program management, mobile content delivery to transaction processing, just to name a handful. Colin's stature within the adult industry is reflected by the many honors and recognitions he has received over the years from adult industry media outlets and trade organizations, including his 2011 induction to the Adult Video News (AVN) Hall of Fame. Colin was also the recipient of the 2011 Leadership Award from the Free Speech Coalition (FSC) and winner of multiple awards from other adult media outlets.
Most recently, Colin co-founded Boodigo.com, a privacy-focused adult internet search engine that supports the adult industry in many ways.
An eloquent, witty and thought-provoking commentator, Colin is a frequent contributor to industry trade publications and websites, including Adult Video News and other media outlets. He has been interviewed by and featured on International Business Times, CNBC, Rolling Stone Magazine, BBC Television, the Fox Network, HBO, ABC Nightline, NewsCorp, Time and Wired magazines, Cnet.com and Bnet.com.Most recently, Colin was awarded the 2015 Progressive Leadership of the Year XBIZ Executive Award.